Daniel Riedo, 800 friends of Jaeger Lecoultre Factory celebrate the 85th anniversary of the iconic Reverso watch.
Sets up its own nail bar as a hint for the collaboration with the house.
DJ Cerrone was on the decks to fill the dancefloor during the cocktail.
#Reverso85 enhanced the party’s tempo: a social wall showcasing the guests’ posts.
The Factory’s talents
Many friends of the brand came to celebrate this anniversary: Catherine Deneuve, Clive Owen, Carmen Chaplin, Sarah Gadon, Elisa Sednaoui
The soul of Reverso staged by the contemporary artist
Nail Bar Louboutin
On the occasion of the launch of the Reverso collection Christian Louboutin joined this memorable event as a guest of honour
Social media wall created for the launch of the new Hashtag